Hire the leasing broker: red-team the pitch you are given

1 · Learn the move · Red-team audit

When you hire a leasing firm to pre-lease your building, you are the one being pitched, and the pitch is built to win the assignment, not to be true in a year. It will promise a pre-leasing percentage by delivery, name a rent your building will achieve, claim square feet leased in the corridor and say tenants are already waiting. Those claims are how the decision gets made, and a broker hired on a number they could not deliver costs you a year of a building's rent. Point a red-team audit at the pitch from the owner's chair. It quotes each claim, rules it supported, unsupported or overreach, and turns it into what you actually need: the document to ask for, the question for the interview, and the clause to raise with counsel in the engagement agreement. It does not rewrite the pitch for the broker and it does not pick the firm. You do.

I am the owner choosing a leasing firm. Quote every claim in this pitch and rule it SUPPORTED, UNSUPPORTED or OVERREACH. For each, give me the document to request, the interview question to ask, and anything to raise with counsel in the engagement agreement. Invent no substitute figures. Do not recommend a firm. [pitch deck text] [draft engagement agreement terms]