Drip sequences that read like a person
Lesson 2 of 6 · Reach them without mail
1 · Learn the move · Recipe pattern
A drip is not four messages; it is four messages plus the rules that decide whether each one goes. The words are the easy half. The rules are where campaigns get owners angry and senders sued: a message that fires after someone wrote 'stop texting me' without the magic word, a follow-up to a number that said 'wrong person', a step that lands at night. So write the sequence as a recipe: what goes in (cleared numbers only), each step, the wait between steps that you set, and the stop conditions, which outrank every step. 'Reads like a person' means short and plain, the way you would text a stranger politely. It does not mean pretending a person typed each one when a platform sent it, and it never means a later message acting as if an earlier one was answered.
Write a four-step text sequence as a recipe: inputs, steps, waits, stop conditions. Stop conditions outrank every step and include any reply at all, not just STOP. The waits are fields I fill; you do not choose hours or intervals. Each message identifies me and carries an opt-out. None pretends an earlier message was answered.
2 · Your turn. You write the prompt
Counsel has cleared a set of numbers for a Ferrin County campaign, and you want a short sequence for owners who do not reply to the first text. Your old platform template sent 'Just circling back!' to people who had replied 'who is this'. Write the prompt for a sequence that cannot do that.
Write the prompt for this scenario as given, or swap in a real one from your own work. The score works the same either way.
Remember: the AI sees only your prompt, not this page. If the situation isn't in your prompt, it doesn't exist.
Optional. These shape the output when you run your prompt below, not your score.